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Google – How to prevent loss of Google Pagerank

Admin – Mon Sep 17, 2007 12:06 am
Post subject: – How to prevent loss of Google Pagerank

How to prevent loss of Google Pagerank

Many clients ask me this same question all the time, "How do I prevent Google Pagerank Loss," so I'll try and break it down so that all users can understand it better.

The Scenario...

User: I just checked my Google Pagerank for my domain, how come I get a different Google Pagerank when I use www.my-site.com then my-site.com without the WWW?

The search engines, see these as two different domains and therefore have a different Google Pagerank assigned for each depending on the way your reciprocal link partners have chosen to link to you.

Some users may have linked to your domain using the WWW where others did not.

The other problem is your domain is accessible using either methods, therefore Google assigns them different Google Pageranks depending on the number of inbound links or visitors behavior based on the way that most users access your site.

There is a solution to prevent any PR from leaking from one domain URL to another and is quiet easy to implement.

How to fix this using a 301 Redirect

The easiest method is to use a 301 redirect from one version of your site to the other.

Users hosted on a Linux sever can do the following.

Edit your .htaccess file (in the root directory of your site), if you don't see one create a .htaccess file and add the following rewrite conditions.

This will redirect all visitors and search engines to use the WWW as the entrance to your domain without being penalized by the search engines.

Code:

Options +FollowSymlinks
RewriteEngine on
rewritecond %{http_host} ^your-domain.com [nc]
rewriterule ^(.*)$ http://www.your-domain.com/$1 [r=301,nc]

I hope users find this helpful and if you need help please feel free to post in the forums.

Shawn DesRochers Smile