Author: Duncan Wierman

Where do you want to be? On the first page of Google results of course; it's where every one with a website wants to be, especially if their website is part of their business. There are a lot of search engine optimization firms out there, with new ones popping up out of the woodwork daily in order to meet the growing demand for SEO services.

Author: Kalena Jordan

So it's happened. Twitter has gone mainstream. As Twitter users, we knew instantly when Mumbai came under terrorist attack. We laughed at the photo of Stephen Fry stuck in an elevator when he tweeted his predicament, we were there when Ashton Kutcher beat CNN to 1 million followers, we caught the first glimpse of passengers being evacuated from the ditched plane on the Hudson River and we all suffered the lag time when Oprah Winfrey sent her first ever tweet on live TV.

Author: Kabir Bedi

Social Media is the new face of the World Wide Web. Just like the Internet revolutionized information sharing ten decades ago, social media is all set to change the way people share information in the present time. If you have to be successful on the web, then you need to have a solid presence on social media networks. In fact, even search engines like Microsoft Bing and Google have acknowledged the power of social media and decided to include updates from popular social media websites like Facebook and Twitter in their search results.

Author: Maneet Puri

The grim economic environment has taken toll on almost all the industries, and website design and development is no exception. And the subsequent recession period has not been very good for web designers either.

Here are some tips for website designers to survive through the recession period.

Author: Sharon Housley

Staying ahead of the competition can be an on-going struggle. While it is not healthy for a company to focus too much time and attention on the competition, it is important to stay abreast of what your competition is doing. When evaluating the competition, assess the industry giants and companies closest to your space. But be sure that you don't exclude the small companies in your assessments. Sometimes a small competitor can have innovative ideas or marketing concepts, but may lack the capital to really benefit from the concept. This may present you with an opportunity.

Author: Lee Odden

Not many in the Search Engine Optimization game would argue that link building isn't tactical. The problem is, approaching link building as an end goal and tactically, is very much like a hamster running in it's cage. That's what many mechanical SEO consultants do: Chase links one by one or get creative with link bait to attract an influx of links from blogs that write about the kinds of things other blogs do for link bait. I should know, in the past 12 years of providing SEO services, there have been many opportunities to do just that. It's not scalable, not sustainable and certainly not strategic.

Author: Tinu AbayomiPaul

First, let's define the term Explosive Results for our usage.

A standard social media campaign helps spread the word about you and encourages other people to as well.

An explosive social media campaign has inherent viral exposure, inspires community driven communication, helps make the web a better place, and even brings joy to people, however fleeting.

Author: Kabir Bedi

Twitter, the popular microblogging website has been in news for more reasons than one. And with the new features and tools that it has been coming up with, it is only gaining more popularity on the social media landscape. In fact, the recent announcements by Microsoft Bing and Google about their decision to include Twitter updates in their search results has only increased its relevance. All this just reinstates the fact that if you want to realize the full potential of your web presence, it is no longer sensible to ignore Twitter.

Author: Maneet Puri

The global economic crisis continues to have severe impact on business across the world making them adopt desperate cost cutting measures. And one of the major changes that come in business strategies is a cut back in marketing and promotion campaigns. While this may seem like a sensible business decision, in the long run it may harm your business.