Author: Kabir Bedi

One cannot undermine the increasing importance of Facebook Fan Pages in the present times. What started as a casual social networking tool has evolved and transformed itself to a powerful marketing platform for businesses. Facebook Fan Pages are not only source of tremendous web traffic but also a great medium to share information and expose your content.

However, in order to leverage the maximum potential of Fan Pages, businesses need to make them more engaging and encourage more and more visitors to participate in the same. And doing this requires thorough diligence and dedication.

Author: Nipa Shah

Barack Obama started using social media and the marketing gurus went "Oh my God, he's a genius, now all we have to do is use his name to promote this and voila, clients will be lining up to buy social media marketing (SMM) services". Well, it didn't quite happen that way. And the wonderful case study that was "Presidential candidate Barack Obama" became a not-so-active name on various online portals including, Twitter, where from November 2008 to May 2009, his twitter update has had five posts. Yep, only five posts in six months.

Author: Sharon Housley

There are a wide variety of things you can do in regard to blog promotion. Here are just a few...

1. Optimize

Optimize the blog using standard search engine optimization techniques, so that it performs well in the organic rankings of the various search engines.

Author: V9 Design & Build

It didn't look too promising at the launch but Bing has been constantly in the news ever since. Some say the results are better than Google, even going as far as suggesting Google is all but finished. I don't agree.

On one of the search engine forums I often comment on, one of the moderators had this to say on the subject: "But overall this confirms my sense that Google, having abandoned the business model that got it to the top, viz. fast no frills search, in favour of added features and buying up other companies, is becoming increasingly fat and complacent, and along the way their search results are becoming less relevant."

Author: Emerald

When our computers become slow down, we have always been told that we need to clean up registry. We can not help asking what on earth the registry is. As the core of the computer, registry has always been mysterious to ordinary users.

Author: Kabir Bedi

Press releases are an integral part of corporate communication. Businesses issue press releases to spread information about any major development in their company or any announcement that they need to make to their audiences. Press releases, however are not just great ways to spread information. Rather, in the recent times, it has become a powerful source of marketing your web presence on the search engines as well.

Author: Greg Newell

As more and more marketing functions move to the web, businesses are at least starting to understand the requirements of ranking for keywords relevant to the business. Most however still don't understand how Google and other search engines determine who gets top placements. The guidelines here will at least put you in position to achieve higher search engine ranks.

For businesses that want to wade into this arena, here are some guidelines that might save you the cost associated with website optimization. Bear in mind that there's no free ride here. Expect to put some time in this effort if you really want to see results.

Author: Moonrise Productions

One resoundingly negative consequence of the amazíng advances in computing power over the last 25 or so years is the notion, still popular despite constant debunking, that all you need to be a designer today is to buy a computer (usually a Macintosh).

When over-caffeinated pundits were first promoting the term "desktop publishing" in the mid-1980s, many said the new technology would result in so many great new print publications (this was before the Internet boom) that it would put the First Amendment into overdrive.

Author: Demi

When people get a new pc or formatted pc, the first thing you should do must be installing some software to make the pc helpful instead of a big white elephant. However, there is a plenty of software with a bloated body available on the internet that alleged necessary for your PC. Actually, a lot of them are a bit redundant. Therefore, I have spent one week collecting the list below that in order to recommend the most essential software for your new PC.